I stumbled across We Built This City a few months ago. It was a Friday evening and I found myself in that awkward position of needing to kill a bit of time, but couldn’t be bothered to drag myself to the nearest Starbucks for an extra hot chai latte and the wi-fi. So I strolled along Carnaby Street, popping briefly into Monki for a pair of new earrings, and eventually found myself gravitating toward’s WBTC’s chaotic graphic display, all the more intriguing because of the bold, creative references to London:
It didn’t even dawn on me that the pop-up, which sells city-inspired gifts and souvenirs from over 300 home-grown designers and artists, wasn’t a permanent shop – so I was pleased to hear that it’s recently returned for the festive season.
Along with their usual fun stuff, they’ve now set up a Christmas shop offering cards, decorations and a Christmas jumper printing service in collaboration with London design duo RUDE (they’re ace) – and if you’re feeling creative, you can sign up to one of their creative workshops that include jewellery-making, the art of wrapping and even how to make a Christmas piñata.
The shop is currently open and can be found at 56 Carnaby Street, but for more details, visit www.webuilt-thiscity.com